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 Welcome to 18 Wheels of Justice, our focus in this section is trucking books and our trucking articles! The 18 Wheels of Justice Trucking Article below is about Sustainable Driver Retention and it covers our approach and definition of sustainable truck driver retention.  Our trucking articles and blogs are educational and designed to aid truck drivers, owner operators and trucking companies. We are in the process of categorizing all of our blogs by title and subject, to make it easier to find exactly what trucking company, trucking topic or trucking information you are looking for.  If you are looking for good information on all things trucking, you are in the right place!  We have trucking books on Driver Retention, Trucking books about Negotiating with Freight Brokers, Trucking blogs with in depth reviews and interviews with large and small carriers.  Our Trucking books and blog articles are an ongoing work in progress, be sure to check back often and always, thank you for reading!



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18 Wheels of Justice Featured Trucking Blog Article





We invented, developed and nurtured the concept of Sustainable Driver Retention© 


 It's bringing results in a huge way for both large and small carriers... 

So what exactly does Sustainable Driver Retention mean?

Well, what does Sustainable mean?  Let's go to the Google!

Thesaurus.com

sus·tain·a·ble [suh-stey-nuh-buhl]  
1. capable of being supported or upheld, as by having its weight borne from below.
2. pertaining to a system that maintains its own viability by using techniques that allow for continual reuse: 
3. able to be maintained or kept going, as an action or process
4. able to be confirmed or upheld
5. able to be supported as with the basic necessities or sufficient funds: a sustainable life.

Wikipedia 

Sustainability is the capacity to endure.

 Merriam - Webster

1
: capable of being sustained
2 
a : of, relating to, or being a method of harvesting or using a resource so that the resource is not depleted or permanently damaged 
   b : of or relating to a lifestyle involving the use of sustainable methods 

18 Wheels of Justice Definition of Sustainable Driver Retention and Recruiting

1. Staying within reasonable financial parameters of your company.  No Pay raises designed for the sole purpose to aid retention and recruiting, no increased retention bonus's for staff, not increasing sign on bonus's for driver or operators.  
 
2.  Many times a new executive starts at a trucking company, he decides that if a $2500 driver bonus isn't working, then let's raise it to $5000.  Everybody offers bonus's and we just have to offer the best... It has been proven time and time again that you won't succeed on pay alone.  Not only with bonus's, but pay levels. Carriers offer a $5,000 sign on bonus, a $10,000 sign on bonus.  These may grab attention, but they don't work.  Money is not the answer... 

You must view your company as isolated from the rest of the industry in terms of pay, sign on bonus's etc! Don't waste time, money or energy trying to keep up with other carriers.  "That's Crazy, they are our competition!", said one reader... Or are they? (See #4 below)

Well, how many carriers have tried raising pay by a large margin, assuming they would not only get all the drivers they needed, but keep them.  Well, it didn't work.  A number of carriers have tried this with little or no success.  I implore you to find a carrier that is successful with this approach.  

3. How is it possible that more pay doesn't equal higher retention?   It defies Logic! You are right, in a sense, until you dig a little deeper.  More pay per mile does not equal bigger paychecks and drivers know this.  Also, please read our article relating Keynesian economic theory applied to Driver Retention - Out in the West Texas Town of El Paso...


4. Do you realize how many trucking companies are operating in the US?  Wikipedia estimates 600,000 other sources put the number at over a million. Everyone from one truck operators to 10,000 truck plus fleets.  Nearly everyone on of them is offering respect and a sign on bonus.  Do you know how your company stacks up against 10% of 600,000? 1% of the 600,000 trucking companies out there?  I would be surprised if you can compare your company to .1%, it's too much to keep up with.  Maybe you compare your company to 10 other carriers your size(But Drivers don't approach job seeking that way, they aren't only looking at 500 truck fleets)  You're competing against all 600,000.  The good news is that drivers can't compare all the carriers pay packages either. 

The solution is here and can be easily implemented within your current Retention and Recruiting Program


The 12 Commandments of Driver Retention can be at your fingertips!


Fleet Packages & CD Versions Available -"Sustainable Driver Retention" Buy today 
Click Below!



Click on Book above for more information and to purchase today!

Copyright 2013 Michael H. Komadina    



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Phone: 314-620-5536 Website: www.18WheelsofJustice.com/American_Global_Express_MO.html
Copyright 2013 Michael Komadina and 18 Wheels of Justice
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