Negotiating with Freight Brokers - Special Edition Book & CD Package. 
1st 1000 Copies given away directly to Owner Operators and Drivers personally by Author in September Promotion.
Ads will continue to be printed in all copies sold September 15th to November 1st.

Book & CD Package is presented and secured inside an a beautiful, emblazoned "18 Wheels of Justice" Padfolio, with note pad and pen.

  Unique opportunity to reach your target audience, advertising pages will be on opposing pages only next to our most popular content.  Ads will be placed on the Negotiating Strategies pages only.  Advertisers will be limited by Category.  Ideal for all Trucking Advertisers.

This is a professionally printed, High Gloss Cover Paperback Book, this book will be used over and over for years and includes CD in Padfolio.
Distribution Date September 15th, 2012.


Contact mkomadina@live.com for more details and for CD advertising.


COPYRIGHT 2012 © Michael Komadina 
18 Wheels of Justice "The Book"©
negotiator@18WheelsofJustice.com

STRATEGY 2 – NEVER BRING UP PRICE; ALWAYS HAVE BROKER/3PL GIVE PRICE FIRST

Let the Broker/3PL bring up price!  Never give a rate first.  You don’t know what the load pays! There are many times when you will be surprised that it is higher than you would have asked for.  Let him throw his rate out there.  Often, it will be in the context of “I usually move these for “X”.  If it is really low, then dismiss it as not for you and attempt to get off the phone. 

Remain polite and likeable, comments such as,” that’s a garbage load, I don’t haul cheap freight” are not appropriate.  Remember C.L.A.S.S.

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Remember he is calling you, if he states he usually moves it for that price then politely advise him to call some of his regular carriers.

More than likely he will ask you what you need.  Again, never bring up a price.  Be non-committal and ask him what he thinks the best rate is that he can do on the load.   

When he gives you his “best rate” this should become your “anchor” or starting point for negotiating.   Typically, with sophisticated Brokers/3PL’s, his best rate is the maximum rate they want to pay while holding onto their minimum profit target for this particular load.  

                        
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Full Page Ad

Your Ad Here - On Opposite Page

Full Page Ad
Includes

Blog Post Promotion During September

Link on Website

Truck Stops
All Trucking Products
Owner Operators - Call
Company Drivers - Call


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Half Page Ad
Includes - Website Link

Small Fleets

Factoring

Truck Dealer

Trailer Dealer

Quarter Page Ad

Freight Brokers
Factoring Companies

    Quarter Page Ad

Truck Insurance
Finance Companies
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